Official Spiderman Brand New Day Merchandise | Shop Marvel Spidey Must-Haves
Shop official Spiderman Brand New Day merchandise, including apparel, collectibles, toys, accessories, and exclusive Marvel Spidey must-haves for every fan.
Shop official Spiderman Brand New Day merchandise, including apparel, collectibles, toys, accessories, and exclusive Marvel Spidey must-haves for every fan.
Whenever Marvel upgraded the costumes of Superheroes, shelves also began to hit with new merchandise. Now the most-awaited film Spiderman Brand New Day is going to be released on July 31, Disney and Sony have already started rolling out toys and collectibles. Fans are more excited to pre-order and the products also tell you almost as much about the movie’s tone as the trailers do.
This isn’t the lighthearted style of the Homecoming era. The merchandise leans harder into the Hulk’s presence than any Spidey wave in recent memory, shows Spider-Man in battle-damaged suits, and this shows that Marvel is treating this as one of its biggest movies of the year.
If you also want to know what’s actually available right now in Brand New Day Merchandise to add in a shopping list, go through the blog.
The first company Funko is the one to release Spiderman Brand New Day merchandise, with a standard price tag of $14.99. This was an old company and now it features Peter’s new suit. The other battle-damaged version of Spidey is $14.99. They release both versions and show us not just Spider-Man’s new look but the challenges and tough battles which Peter faces in the movie.
For collectors who like their shelf pieces to make a statement, the 10-inch Jumbo Spider-Man Pop! runs $39.99 and towers over the standard line. There’s also a pocket-sized $4.99 keychain version for anyone who just wants a low-commitment way to rep the movie on a backpack or car keys.

Then there’s the Hulk of it all. A 5.9-inch Super Hulk Pop! at $24.99 confirms what the trailers have hinted — Bruce Banner’s alter ego is back, and by the look of the figure’s torn shirt and shorts, he’s considerably more feral than the version audiences last saw in theaters. Funko rarely commits shelf space to a secondary character this aggressively unless that character has real screen time coming.
This is where the merchandise wave gets genuinely deep. Hasbro’s Marvel Legends line — the 6-inch, highly articulated collector standard — includes both a SpiderMan figure at $27.99 and a Hulk figure at $46.99, the latter shipping with an alternate head and extra accessories. The included packaging copy hints that Peter and Hulk cross paths again after a long gap, with genuine uncertainty over whether Banner remembers him as a friend. That’s a small detail, but it’s the kind of thing die-hard fans will clock immediately.
Below the premium tier, Hasbro’s ActionVerse line covers a wider range of budgets and characters — Spider-Man, Hulk, and even Scorpion show up as 4.5-inch figures at $9.99 each, confirming Michael Mando’s Mac Gargan is back in some capacity. The Titan Series pushes scale instead of detail, with an 11.5-inch Spider-Man and an 11.7-inch Hulk both priced under $13, built for kids who want something big enough to actually play with rather than display.
Hasbro is focusing heavily on interactive role-play toys for Spiderman Brand New Day. The Wisecrackin’ Glow Mask ($29.99) packs featuring more than 30 Spider-Man dialogues and glowing eyes. The Savage Hulk Talk’n Electronic Mask is also in the same price $29.99, and has a moving mouth that copies the wearer’s movements, making it more interesting and realistic for kids and adults who want to actually become the character rather than just wear a costume.
To be more real, there’s a Super Web Slinger which fans can pick around in $19.99 to continue Hasbro’s tradition of glove-and-cartridge web shooters, or fans can pick a genuine Nerf crossover this time with the Web Strike Blaster ($24.99) which is inspired by the movie.
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LEGO’s lineup skews toward display pieces and play sets rather than minifigure multipacks. The standout is the $99.99 Spider-Man Hero Figure — a large-scale buildable action figure with 24 movable joints, fingers included, designed for posing rather than shelf-sitting. It’s a premium price point, but it’s aimed squarely at older collectors who want something more sculptural than a standard minifig set.

Two vehicle-driven sets round out the wave. The Prison Transport Chase ($49.99) puts SpiderMan behind the wheel of a six-wheeled prison transporter chasing down Tombstone and Tarantula — both villains who haven’t had much live-action presence before, which is its own small reveal. The bigger piece, Spider-Man vs. Hulk Epic Clash ($89.99), stages an office-building battle against Tarantula, Scorpion, and Boomerang, culminating in Hulk smashing through the structure. Between this set and the Hasbro Legends packaging, it’s becoming fairly clear that Peter and Bruce’s reunion doesn’t stay friendly for long, at least not immediately.
Old Navy’s collaboration is the widest apparel drop by volume, covering everyone from toddlers to adults. Adult hoodies run $59.99, graphic tees sit around $29.99, and there’s a full kids’ and toddler range including joggers sets, oversized hoodies, and graphic ringer tees priced between $14.99 and $49.99. It’s mass-market, mall-accessible merchandise — exactly what you’d expect for a tentpole release trying to dress an entire family in Spidey red and blue before opening weekend.
For something with more personality, BoxLunch’s exclusive faux leather moto jacket mimics the suit’s color-blocking directly rather than slapping a logo on a plain garment, and pairs naturally with the Her Universe sling bag, which carries a debossed spiderweb panel and appliqué spider logo. Marvel’s own “Must Haves” roundup has been pushing a specific styled outfit — the moto jacket, a pair of embroidered short overalls, and a Todd McFarlane comic-art tee — as a complete fan look rather than individual pieces, which tells you the marketing team is thinking about this the way a fashion brand thinks about a capsule collection, not just merchandise tie-ins.
If cosplay or Halloween planning is on your radar already, Jazwares has both adult and youth deluxe zentai suits available now, priced at $88.66 and $44.99 respectively. These are the full-coverage, printed-fabric suits rather than costume-store polyester — closer to what serious cosplayers reach for than a party-store rack.
Beyond the toy aisle, theater chains have built their own exclusive drops tied directly to the release. AMC’s shop is running a dedicated Brand New Day collection built around collectible popcorn buckets and event tees, while Cinemark has a nearly identical setup. Fandango, meanwhile, is bundling a movie ticket with a $45 exclusive collectible poster — a bundle aimed at fans who want a tangible souvenir from the exact night they saw it, not just merchandise bought online afterward.
Marvel has also been running a social media scavenger element called Web Sightings Wednesdays, where fans decode clues from tracker board images posted by Marvel and its retail partners to find region-specific merchandise activations. It’s a scavenger hunt layered on top of a shopping campaign, and it’s been rolling out through July in the lead-up to release.
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Merchandise waves are never just merchandise waves — they’re the least-guarded marketing channel a studio has, because toy companies need lead time and can’t always wait for embargoes to lift cleanly. Reading between the packaging copy here, a few things stand out.
Hulk’s presence isn’t a cameo-sized nod; he’s getting his own premium Legends figure, his own Titan Series figure, his own electronic mask, and a full LEGO showdown set, which is a level of toy real estate usually reserved for a genuine co-lead. The recurring “friend or foe” framing on the Hulk packaging also lines up with what’s known about the plot — four years after No Way Home, Peter has isolated himself entirely, and his reunion with Bruce Banner isn’t guaranteed to be a warm one.

The presence of Tombstone, Tarantula, Scorpion, and Boomerang across the LEGO and Hasbro lines also confirms a villain roster that’s been mostly rumor until now, giving Brand New Day one of the more street-level, comics-accurate rogues’ galleries Spider-Man has had in the MCU so far, a shift that tracks with the grittier, more physical tone the marketing has leaned into since the first trailer dropped.
Spiderman Brand New Day is directed by Destin Daniel Cretton and stars Tom Holland, Zendaya, Jacob Batalon, Jon Bernthal, Michael Mando, and Mark Ruffalo, with Sadie Sink in an undisclosed role. It swings into theaters on July 31, 2026.
Most of the Funko and Hasbro line is available for pre-order through Entertainment Earth right now, with several pieces already shipping. Check out thesouledstore, fatcat collectibles, hypebeast. Old Navy’s apparel collection is live on their site and in stores. LEGO’s sets are staggered, with the Hulk clash set already out and the buildable hero figure and prison transport chase both slated for summer release.
Theater-exclusive items are only available through AMC Theatres’ shop, Cinemark’s shop, or Fandango directly, and won’t show up on general retail sites.
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Spiderman Brand New Day merchandise is not delivering new collectibles to Marvel fans, it giving some of the biggest hints yet about the movie itself. The products suggest a darker and action packed story with battle-damaged Spider-Man suits which comes along with Hulk’s toy. There are also multiple villain reveals which makes this film the biggest release in a year.
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X-Men '97 Season 2 could be Marvel's next big hit. Explore the storylines, characters, and surprises that may take the acclaimed series higher.

When X-Men ’97 Season 1 left fans with a seismic cliffhanger, Marvel Animation didn’t just bring back the series but also proved that Animation could hit as hard as any big-budget blockbuster. Now with X-Men ’97 Season 2 expanding to over thirty mutants and a voice cast that prepared a legendary comic lore with modern creativity.
Season 1 was praised for its theme core and perfect balance of peak action and the fact that it struck the perfect balance in the paradox of peak level action and emotional depth in animation history. X-Men ’97 Season 2 prepared to raise the stakes even further, by exploring more exciting X-Men comic storylines while honouring classic 1990s animated series. There are many reasons for this series to become Marvel’s next big hit.
One of the most beautiful aspects of X-Men ’97 is that they never forget their original series’ entity. Season 2 continues to honor that choice and return with a core voice cast member.
The definitive Logan. Gruff, conflicted, unbreakable — Dodd’s return is non-negotiable.
The soul of the team. Zann’s Southern drawl carries decades of warmth and heartbreak.
Regal, commanding, irreplaceable. Sealy-Smith makes every line feel like a decree.
The intellectual heart of the X-Men. Buza brings warmth beneath the blue fur.
Season 1’s breakout performance. Chase made Scott Summers genuinely compelling.
Legendary across gaming and animation alike. Hale commands every scene she enters.
The combining team of old and new talents like Ray Chase and Jennifer Hale is making this animation series extraordinary. It honours the past without being imprisoned by it with a perfect balance of introducing thirty mutants in Season 2.
Many new characters will enter in Season 2 but Polaris is arguably the most consequential. She is a daughter of Magneto that brings dynamics in a team in Season 2.

Polaris’ fierce and unpredictable personality will shape the exciting moments in the series. Her ex-partner and complex relationship to Magneto impacts the emotional narrative to the story. In the comics, Polaris is neither a hero nor a villain, she just oscillates in between at different times. Showrunner Matthew Chauncey chose to bring this character in Season 2 to have an impact on the story.
“Polaris doesn’t just add a new power set — she arrives carrying a century of Magneto’s complicated legacy on her shoulders, and that weight will be felt by every mutant on the team.”
There are Generation X characters including Chamber, Monet, and Synch who are joining her and bring their own ties to Jubilee. A team of younger generations of mutants who are trying to find their place in the world. Their arrival indicating Season 2 delves into what it means for a young mutant to inherit a world still defined by Xavier’s dream.
Read More 👉 Why X-Men ’97 Season 2 Could Be Marvel’s Biggest Animated Hit
X-Men ’97 Season 2 isn’t just adding heroes. They are expanding considerable antagonists that shape the theme more darker. Sabretooth and Lady Deathstrike return to create a hit strike around Wolverine’s orbit, while Psylocke — now drawn closer to Kwannon’s comic continuity — promises a more culturally authentic and layered portrayal than the character has previously received in animation.

Presenting these villains alongside early footage showing Morph and Wolverine near Sabretooth and Lady Deathstrike have raised many questions inside the head. While everything is so unpredictable, it’s hard to consider the possibility of alliances, betrayals, and shifting loyalties in X-Men ’97 Season 2. Marvel never delivered a straight hero-villain theme before and Season 2 appears to be leaning further into that ambiguity.
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No conversation about Season 2 is complete without addressing Morph — the shapeshifter who continues to serve as the series’ most versatile narrative tool. Season 2 may transform into Deadpool by stretching his abilities further during a battle against Brood aliens.

Fans are relieved with X-Men ’97 as it does better than almost anyone in the current Marvel projects. Audiences have waited so long to watch Wade Wilson following his explosive Avengers: Doomsday appearance, a Morph-as-Deadpool sequence will make a buzz viral that will bring back to casual viewers.
Perhaps the biggest question for Season 2 is the romantic storyline that was put by showrunner Beau DeMayo before his departure. DeMayo confirmed that Morph’s love confession to Wolverine while disguised as Jean Grey was always intended as a genuine, romantic statement rather than a moment of playful mimicry.

As a queer creator, DeMayo planted what he described as a canon, onscreen queer love story between two of the team’s most beloved characters. The series received online criticism for portraying Morph as canonically non-binary but others praised the characterization that is rarely seen in mainstream superhero animation.
Early Season 2 footage showing Morph alongside Wolverine keeps the possibility alive, but the question of whether incoming writer Matthew Chauncey will meaningfully develop this storyline or quietly allow it to fade remains unanswered. How that creative decision unfolds will say a great deal about the direction of the series — and about Marvel Animation’s broader commitments to the stories it chooses to tell.
| Storyline Thread | Status | Heading Into Season 2 |
| Morph–Wolverine romance | Confirmed as intentionally romantic by DeMayo | New writing team’s stance unknown |
| Polaris–Havok relationship | Expected to drive major team dynamic shifts | Significant influence on team interactions |
| Polaris–Magneto father/daughter arc | Central to Polaris’s integration into the X-Men world | Key emotional and plot driver |
| Generation X presence (Chamber, Monet, Synch) | Confirmed | Storyline scope unclear |
| Morph–Deadpool cameo | Confirmed; set during Brood alien conflict | Tied to Brood conflict, cameo impact TBD |
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X-Men ’97 Season 2 arrives carrying one of the most envied legacies in animated television — and the early signs suggest it intends to honour that legacy while refusing to be constrained by it. A roster of over thirty mutants, a voice cast that spans generations of excellence, a villain lineup with genuine menace, and storylines that carry real emotional weight all point to something special.
Whether it becomes Marvel’s next defining cultural hit will depend on execution — particularly how Matthew Chauncey’s team handles the more delicate character work around Morph, the integration of Polaris, and the moral complexity that made Season 1 resonate so deeply. The bones are extraordinary. The story still needs to be told.
But if the first season taught us anything, it’s that X-Men ’97 is more than capable of delivering exactly what the moment demands.
Daredevil: Born Again Season 2 Ep7 “The Hateful Darkness” delivers a darker, gritty Netflix era with shocking returns, deaths, and major MCU Phase 6 stakes.

Daredevil: Born Again Season 2 Ep7, ominously titled “The Hateful Darkness,” just dropped on Disney+, and it didn’t just shift the chess pieces on the board for next week’s blockbuster finale — it upended the whole table. Upending despairing character deaths with triumphant returns to the courtroom, this penultimate episode was essentially a love letter to the gritty Netflix era, padded out by the larger, high-stakes politics of the Marvel Cinematic Universe Phase 6.
As Matt Murdock (Charlie Cox) limps toward an explosive showdown with Mayor Wilson Fisk (Vincent D’Onofrio), the showrunners packed this hour so full of lore, comic-book history and sly callbacks that you almost certainly missed a few while shouting at your tv.
Let’s dive deep into the streets of Hell’s Kitchen in Daredevil: Born Again Season 2 Ep7 for a darker finale.
Let’s start with the loudest moment of Daredevil: Born Again Season 2 Ep7. The final image of Matt Murdock, injured and hopeless, praying in the red-lit pews of Clinton Church was cinematic perfection. But then, Krysten Ritter’s Jessica Jones emerges from the darkness. It is the jaw dropping moment for everyone.
But the true Easter egg is in the dialogue at the beginning of the episode. When Mr. Charles is talking about Jessica’s case, we get explicit mention of her husband, Luke Cage, and the fact that she has to shield her daughter, Danielle.

Danielle, a daughter of Luke Cage and Jessica Jones and named in honor of his fathers’s best friend Danny aka Iron Fist. This isn’t some throwaway name-drop for laughs, it solidifies the lives of our street-level superheroes after the Defenders as canon.
It makes clear that as Matt has been struggling on his own in a one-man battle, the other members of the Defenders have been establishing families. It escalates the stakes for Jessica’ return and she’s not just battling for New York any more, now she’s fighting for her kid.
We’ve observed Matt working under the cover of darkness for nearly a full season, watching as his alter ego, the vigilante, dominated, while Matt Murdock, Attorney at Law, played second fiddle. But when Karen Page (Deborah Ann Woll) is tossed into the legal meat grinder by the Anti-Vigilante Task Force (AVTF), Matt at last emerges into the light.
Making his way into the courtroom this time as co-counsel with Kirsten McDuffie (Nikki M. James) was a huge full-circle moment. It’s a direct thematic callback to his charming, sunlit cameo in She-Hulk: Attorney at Law. But here, the tone is reversed. There’s no wacky super power law puns. This is the dark, stifling legal rot in Fisk’s New York.

It perfectly echoes his defense of Frank Castle (The Punisher) in Netflix’s Season 2. Matt turns the courtroom not only to defend his client but to also use it as a platform from which to try the system itself.
Maybe the most soul-sapping sequence in “The Hateful Darkness” is Matt’s fraught chat with Benjamin Poindexter, a.k.a Bullseye (Wilson Bethel). Matt frees his mortal adversary, exhorting him to perform “one good deed” to balance the cosmic scales — by rescuing Governor McCaffrey from assassination.
In that exchange Matt specifically mentions the killings of Foggy Nelson and Father Lantom. If you saw Season 3 of the original Netflix run, Father Lantom died after he took a baton to the chest that Dex threw at Karen. And the heartbreakingly tragic death of Born Again’s Foggy is the wound that still fuels every reckless choice Matt makes.

Matt telling his arch enemy how much he hates him but a shred of his Catholic soul wants to forgive him is lifted directly from the moral ambiguity of Frank Miller’s iconic comics. It’s Matt Murdock at his most self-destructive, placing the city above his own need for vengeance.
We need to pour one out for Daniel Blake. Michael Gandolfini has been putting in incredible work this season as the ambitious, swaggering administrator who got way too deep into Fisk’s regime. But in Daredevil: Born Again Season 2 Ep7, his luck finally runs out.
Daniel is savagely clubbed and then killed by the cold-blooded Buck Cashman (Arty Froushan) for deciding to shield BB Urich (Genneya Walton). BB’s last name is Urich. Like, Ben Urich — the tenacious reporter who was viciously garrotted by Wilson Fisk in Season 1 of the Netflix show.

Daniel being killed while defending an Urich from Fisk’s enforcers is a vicious rhyme in the Daredevil poetry. It is a reminder that even though the corporate branding of Fisk’s empire has changed, it still eats anyone who tries to protect the truth. The common mob-movie trope of a gangster “digging his own grave” was completely turned on its head here; Daniel got his soul back right before he lost his life.
When Cherry (Clark Johnson) discloses he has an “inside man” who is watching over Karen Page up at the precinct, fans who have been around since the beginning took a collective breath-hold. And the show delivered: it was none other than Detective Brett Mahoney (Royce Johnson).
Brett Mahoney has been the unsung hero of the street-level MCU since the beginning. He’s a repeat helper in Daredevil, Jessica Jones and The Punisher.

Watching Brett sneak Karen out the back door for a secret rendezvous with Matt reminds us that for all Fisk’s AVTF, and the pervasive corruption in the NYPD, the OG Hell’s Kitchen good cops still want to be your sweethearts. It anchors the over-the-top superhero spectacle in believable, procedural fealty.
Let’s talk about cinematography and Catholic guilt—the pillars upon which Matt Murdock’s whole being rests.
After moving vigilantly through a parking-garage slaughterhouse, Matt is shot in the leg and barely manages to crawl to Clinton Church. He pleads with the Seminarian to pray to Saint Jude for “courage in my cowardice and consolation for my tribulations.”
Saint Jude is the advocate for the hopeless and things are indeed hopeless now. You just can’t get a better metaphor for Matt’s crusade against Fisk these days.
As Matt is bowed in prayer, the shot is awash in a thick, bloody, neon red light. That’s not an accident. It’s a very visual reference to the quintessential hallway battles and shadowy lighting of the first Netflix series. It informs viewers, with no need for a word of conversation, that Matt has been driven to the ends of his bodily and soul limits.
Wilson Fisk is a man of impeccable discipline, frightening regimens and violent rages. The first few seconds of Daredevil: Born Again Season 2 Ep7 depict Fisk getting dressed, and he sees that one of Vanessa’s earrings has gone missing.
It sounds like it’s just a tiny continuity nod. But for Fisk, Vanessa is his tether to his own sanity. In Netflix’s Daredevil Season 1 and 3, whenever Vanessa found herself in peril, was absent or figuratively compromised, the polished Fisk mask would crack, revealing the monstrous “Kingpin” beneath.

When the director dwells on the missing earring, it signals to the viewers that Fisk is slipping in terms of control. His later conversation with Karen in her cell where he chokes her while telling her he is “bringing back order” — establishes that the missing earring is a sign of his quickly disintegrating mind.
Daredevil: Born Again takes place on the streets of New York, but Daredevil: Born Again Season 2 Ep7 made it clear we’re solidly in Phase Six of the Marvel Cinematic Universe.
In a conversation, Mr. Charles drops a titanic global bomb: The U.S. government does not consider Mayor Wilson Fisk to be a “useful ally.” This clears the path for Governor McCaffrey (Lili Taylor) to come in and try to oust Fisk.
The MCU is currently navigating a fraught political climate, with actors like President Ross, the Thunderbolts, and the Department of Damage Control holding the board. In this context, it’s natural the government would view a strong, authoritarian NYC mayor who goes after vigilantes as a threat. Fisk just got over the line too much, and now these government bodies are at last getting involved.
The parking garage ambush was easily the the most exciting action set piece of the Daredevil: Born Again Season 2 Ep7. The Anti-Vigilante Task Force (AVTF) attempts to eliminate Matt and Kirsten, but are defended by Cherry and Angie Kim (Ruibo Qian), the “unspoiled” cops of the precinct.
This is more than just a neat fight scene; it’s a thematic extension of the narrative strand that began way back in 2015. Daredevil has always been intrigued by the war for the soul of the NYPD.
From Detectives Blake and Hoffman being on Fisk’s payroll in Season 1, to the FBI being completely infiltrated by Kingpin in Season 3, this franchise loves to examine systemic corruption.
The garage scuffle was raw, unrefined and intimate, and it was great to see the stunts that brought fame to this franchise in the first place.
Daredevil episodes don’t often have throwaway titles, they’re usually heavily thematic or taken directly from comic book arcs.
The ‘Hateful Darkness’ is the space Matt Murdock now finds himself in. He’s turned his friends into enemies, allied himself with his greatest enemy (Bullseye), and watched the city decay all around him. The “darkness” is not just Fisk’s regime; it is the hate that festers within Matt himself.
Kirsten McDuffie in her opening statement in court (explaining what the real definition of vigilante is to ADA Hochberg) exemplifies this perfectly. Matt is trying to battle the darkness, but his “self-defeating brand of heroism” (as critics have rightly pointed out) continues to drag his friends into the line of fire. Daniel Blake dies, Karen is beaten in a cell, and Matt bleeds in a church. The dark hatred is winning.
If Daredevil: Born Again Season 2 Ep7 served as the table setting, Season 2 finale will be an absolute earth-shattering event. Now we have Matt Murdock and Jessica Jones back together and ready to go to war. We have Bullseye on the loose with a warped mission for “redemption.”
We have Kingpin pushed into a political corner, his mayoral mask slipping away to reveal the full-blown mob-boss brutality beneath. And we have Karen Page at the heart of it all, poised to see if the legal system will rescue her or destroy her.
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Daredevil: Born Again hasn’t just made it through the jump to Disney+ with episodes like “The Hateful Darkness” it has shown that it can pay homage to its Netflix roots while crafting an adult, shatteringly tragic, and deeply engrossing new narrative. With these gritty moments of Daredevil: Born Again Season 2 Ep7 shows Marvel Cinematic Universe is headed to Phase 6.
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